Why is one of my products missing from the feed?

Three reasons: the product itself is not published, that variant is not active, or the variant has no image. Publish the product and activate the variant, and the feed picks it up on the next fetch.

I changed a price — when does Google show it?

The feed is generated live from your catalogue every time it is requested, so the file is current on your side immediately. When it appears is decided by Google's fetch frequency, usually within a day.

Are variants sent as a single product?

No, every active variant is its own item, so price and stock are reported correctly per size or colour. The variant name is appended to the title only when it differs from the product name.

Setting up Google Merchant Center

Publish your catalogue to Google Shopping: copy the product feed URL from the panel and register it in Google Merchant Center as a file data source.

4 min de lecturaÚltima actualización: 2026-08-30

The photo-and-price boxes at the top of a Google product search are Google Shopping. To appear there, Google needs your catalogue in a file it can read. This screen produces that file continuously — you copy its address once and register it in your Google Merchant Center account, and the listing then tracks your catalogue on its own.

Antes de empezar

The Google Merchant plugin enabled for your store
A verified Google Merchant Center account claimed on your domain
Published products with a price and at least one image

Pasos

Las pantallas son ilustrativas; los datos de tu panel serán distintos.

Paso 1: Open the Google Merchant screen
In the sidebar follow İçe Aktarma → Google Merchant. The same screen opens from the 'Google Merchant Center' card under Ayarlar → Entegrasyonlar via 'Yönet'. A card reading 'Eklenti gerekli' means the plugin is still off; 'Yapılandırılmadı' means it is on but no credentials have been entered.
Analytics & Google
Google Merchant Center
Not configured
Sync your catalog to Google Shopping
Google Analytics
Connected
Track storefront traffic & conversions
Manage
Analytics & Google — vista de ejemplo del panel
Paso 2: Copy the product feed URL
The first card is 'Ürün Feed URL'si' and the address is already generated — there is nothing to type. Press 'URL'yi Kopyala'; when the button reads 'Kopyalandı!' the address is on your clipboard. It always begins with your own store domain, and a similar-looking address copied from anywhere else will not work.
Google Merchant Center
Export your product catalog to Google Merchant Center via an XML feed.
https://locamobilya.com/api/merchant/google-merchant-feed.xml
Copy URL
Google Merchant Center — vista de ejemplo del panel
Paso 3: Register the address in Google Merchant Center
Follow the instruction printed on the card: register this URL in Google Merchant Center under Data Sources → File. Google then fetches it on its own schedule; a daily fetch is enough for most stores. After the first fetch your items go into Google's review.
Product Feed URL
Register this URL in Google Merchant Center under "Data Sources" → "File".
Product Feed URL
https://locamobilya.com/api/merchant/google-merchant-feed.xml
Product Feed URL — vista de ejemplo del panel
Paso 4: Check what actually goes into the feed
The feed writes one item per active variant of an active product — a product in three sizes is three items on Google. Price and stock come straight from the variant, and a variant with zero stock is reported out of stock. A barcode becomes the product identifier, the model code the manufacturer part number, and your category the product type. A running campaign adds a separate sale price.
Paso 5: Optionally run a manual sync
The second card pushes the whole catalogue to Google without waiting for a file fetch. Press 'Şimdi Senkronize Et'; when 'Senkronize ediliyor...' finishes, the result box shows how many items synced and how many failed. This route needs two credentials: Merchant Center ID and Content API Service Account (JSON), in the Credentials section of the Google Merchant Center Configuration screen. That screen has no menu entry of its own; while the fields are empty the screen reports a sync failure, and you carry on with the feed, which needs no credentials at all.
Manual Sync
Push your full product catalog to Google Merchant Center via the Content API.
Sync Now
Synced Failed
184 1
Manual Sync — vista de ejemplo del panel

Synced	Failed
184	1

Consejos

An imageless variant is dropped silently

Google requires an image per item. A variant with no cover image falls back to one of the product's other photos; with no photo at all the item is rejected, and nothing in your store panel says so. Watch the rejections in Google Merchant Center's own product list.

The feed address lives on your own domain

The URL is built from your store's live domain. A similar URL copied from another store, a document or a central address cannot be fetched, and the data source then looks permanently empty. Always copy the address the panel shows you.

Preguntas frecuentes

Why is one of my products missing from the feed?: Three reasons: the product itself is not published, that variant is not active, or the variant has no image. Publish the product and activate the variant, and the feed picks it up on the next fetch.
I changed a price — when does Google show it?: The feed is generated live from your catalogue every time it is requested, so the file is current on your side immediately. When it appears is decided by Google's fetch frequency, usually within a day.
Are variants sent as a single product?: No, every active variant is its own item, so price and stock are reported correctly per size or colour. The variant name is appended to the title only when it differs from the product name.