Abandoned cart recovery setup
Set up the three-stage automatic reminder e-mails for customers who leave a full basket, tune the delays, and track your recovery rate in the panel.
A customer who filled a basket and left without paying is your cheapest sales opportunity: they already chose the product. The abandoned carts screen sends those customers a three-stage sequence of automatic e-mails and counts how many come back and order. Setup is one-off — flip the switch, set three delays, and edit the e-mail once.
Avant de commencer
- Working outgoing e-mail (SMTP) settings for the store
- A panel user with permission to read customers
- The E-posta Şablonları plugin, if you want to change the e-mail copy — recovery itself runs without it
Étapes
Les écrans sont illustratifs ; les données de votre panneau différeront.
Étape 1: Open the abandoned carts screen
Pazarlama → Terk Edilen Sepetler opens with five counters: sent, opened, clicked, recovered and recovery rate. They cover the store's whole history rather than today, so they read zero straight after setup and stay there until the first stage delay elapses.
Abandoned cart recovery
Send automatic reminder e-mails to customers who left items in their basket.
Sent
412
Opened
196
Clicked
74
Recovered
31
Recovery rate
7.5%
Abandoned cart recovery — exemple de vue du panneau Étape 2: Turn recovery on
'Terk edilen sepet kurtarmayı etkinleştir' in the settings section is the master switch. While it is off nothing is scheduled and nothing already scheduled is sent. From the moment you turn it on, every eligible customer who leaves a basket starts a recovery session.
Recovery settings
açıkEnable abandoned cart recovery
Recovery is on — reminders are being scheduled for new baskets.
Recovery settings — exemple de vue du panneau Étape 3: Set the three stage delays
The three delay fields are in minutes. The detail that matters most: they are not cumulative — each is measured from the previous step. Stage 1 waits after the basket is abandoned, stage 2 after the first e-mail, stage 3 after the second. The defaults are 60, 1440 (one day) and 4320 (three days), so the third message goes out around the fourth day.
Recovery settings
Stage 1 delay60minutes after the basket is abandoned
Stage 2 delay1440minutes after the first e-mail
Stage 3 delay4320minutes after the second e-mail
Recovery settings — exemple de vue du panneau Étape 4: Edit the e-mail itself
The wording does not live on this page but in the e-mail templates, as the note at the bottom of the settings says. That editor ships with the separately sold E-posta Şablonları plugin: without it the menu row is absent altogether and reminders keep going out with the default copy. With the plugin active, find the 'Sepet Kurtarma' template under E-posta → E-posta Şablonları and press 'Düzenle'. You can change the subject line and the HTML, and insert fields such as the customer's name and their basket contents from the variables list. Preview it, save, and if you dislike the result reset it to the default.
E-mail templates
Customise the e-mails sent to your customers and administrators.
Basket recovery
Last updated: 12.02.2026 10:24
Basket reminder
CustomisedLast updated: 28.08.2026 14:20
EditE-mail templates — exemple de vue du panneau Étape 5: Read the recovery sessions list
The table at the bottom shows each customer's stage (how many e-mails have gone), status and last update. The status takes four values: active means still in the sequence, recovered means they came back and ordered, completed means all three e-mails went with no result, and cancelled means they emptied the basket or opted out of e-mail. The selector on the right filters to one status.
Recovery sessions
StatusAllCustomer Stage Status Updated Elif Yıldırım 1 / 3 Active 30.08.2026 09:40 Burak Demir 2 / 3 Recovered 29.08.2026 21:12 Selin Aksoy 3 / 3 Completed 27.08.2026 08:05 Kerem Öz 1 / 3 Cancelled 26.08.2026 17:33 Recovery sessions — exemple de vue du panneau
Conseils
'Completed' is not a success
A session becomes completed when all three e-mails have been sent and the customer still has not ordered. Success is the recovered count and the recovery-rate tile. Many completed sessions with few recovered ones means the problem is the copy, not the timing.
Changing the basket restarts the clock
If the customer adds or removes an item the sequence resets and starts again from stage 1. An undecided shopper can therefore receive the first e-mail far later than you expect, and a long stage 1 delay amplifies that effect.
Questions fréquentes
- Do guests get these e-mails too?
- No. Recovery is only scheduled for customer accounts that carry a real e-mail address. Guest sessions hold a placeholder record with no real address, so they are never queued at all.
- Are customers who opted out of e-mail contacted?
- They are not. No session is opened for a customer who has turned e-mail off in their notification preferences, and if they opt out after one has started, the open session is cancelled and the remaining stages are never sent.
- Why is the opened count so much lower than sent?
- Opens are counted by an image loading inside the e-mail. Mail clients that block images never report an open, so the figure reads lower than reality. Clicks and recoveries are the more reliable numbers to steer by.
Extensions associées
Cette fonctionnalité est incluse dans toutes les formules — aucune extension séparée.
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