Newsletter subscribers and sending

See who is subscribed to your newsletter, compose an HTML issue, send yourself a test, and deliver it to every subscriber now or on a schedule.

4 min de lectureDernière mise à jour : 2026-08-30

The newsletter is the bulk announcement you send to customers who have agreed to receive marketing email — a new collection, a seasonal campaign, a blog post. The subscriber list fills itself: customers who sign up through the newsletter block on your storefront and switch marketing on land here. In the panel you do two things: see who has subscribed, and write and send content to that list.

Avant de commencer

  • The newsletter plugin enabled on your store
  • At least one newsletter subscriber
  • An SMTP configuration, so mail leaves from your own domain

Étapes

Les écrans sont illustratifs ; les données de votre panneau différeront.

  1. Étape 1: Open the subscriber list

    E-posta → Bülten lists the customers who have consented to marketing email. The total subscriber count sits at the top, and each row carries an 'Abone' or 'Abonelik İptal' status pill. The filter defaults to 'Sadece Aboneler' — switch to 'Tümünü Göster' to see people who have left.

    Total subscribers: 1,284

    Newsletter subscribers

    Customers who have consented to receive marketing email

    Status
    Subscribed only
    StatusSubscriberSubscribedUnsubscribed
    SubscribedSelin Aydın · selin@ornek.com12.06.2026
    SubscribedKerem Doğan · kerem@ornek.com03.07.2026
    UnsubscribedAyşe Tunç · ayse@ornek.com19.02.202624.08.2026
    Newsletter subscribers — exemple de vue du panneau
  2. Étape 2: Put a sign-up block on the storefront

    If the list is empty, customers first need somewhere to subscribe. Open the page editor under İçerik > Sayfalar and add the newsletter block, then write your own heading and description into its fields. The footer carries the same block — there you only need to switch 'Bülteni Göster' on.

    Newsletter

    Email newsletter subscription

    Newsletter heading
    Subscribe to our newsletter
    Newsletter Description
    Subscribe for exclusive offers, new arrivals and more!

    Show Newsletter

    açık
    Newsletter — exemple de vue du panneau
  3. Étape 3: Write the issue

    The 'Mail Gönder' button above the subscriber list opens the composer. Put the inbox line in the subject field and the body in the HTML content field. The personalisation panel on the right inserts {{firstname}}, {{lastname}}, {{email}} and {{store_name}} at the cursor in one click. If you would rather not start from a blank page, 'AI ile Oluştur' drafts one for you.

    Draft

    New newsletter

    Subject
    The autumn collection is live today
    Email content (HTML)
    <h1>Hello {{firstname}},</h1><p>The new season is up at {{store_name}}…</p>

    {{firstname}}

    Selin

    {{lastname}}

    Aydın

    {{store_name}}

    Sayfa Kitabevi

    Generate with AISave Draft
    New newsletter — exemple de vue du panneau
  4. Étape 4: Preview it and send yourself a test

    Switch between the editor and preview tabs to see how the body renders as a real email. Then press 'Test Gönder' and enter your own address: a preview of the message goes to that single address before you publish. Check here that the variables resolve and the links work — after it reaches a thousand inboxes there is no correcting it.

    Send a test email

    EditorPreview

    Send a preview of this email to a specific address before publishing.

    Email address
    me@sayfakitabevi.com
    Send test
    Send a test email — exemple de vue du panneau
  5. Étape 5: Send now or schedule it

    When you are ready, press 'Şimdi Gönder'; the confirmation dialog states how many subscribers it will reach. To send later, switch on 'Sonraya zamanla', fill in the send date and time and press 'Zamanla' — times are shown in your local time zone and the moment you pick must be in the future. An issue moves through draft, scheduled, sending and sent.

    Scheduled

    Send newsletter

    Schedule for later

    açık
    Send date and time
    02.09.2026 10:00

    Times are shown in your local time zone.

    This will be sent to 1,284 subscribers.

    ScheduleSend now
    Send newsletter — exemple de vue du panneau
  6. Étape 6: Check the channel in the notification settings

    Bildirim Ayarları decides which channel reaches customers for each notification type; the newsletter row in the marketing group must have its email channel on. The consent-prompt option on the same page shows a one-time permission question to logged-in customers who have never stated a marketing preference, and records those who accept as explicit consent — the cleanest way to grow the list.

    Notification settings

    NotificationEmailPushSMSWhatsApp
    NewsletterOnOffNot availableNot available
    PromotionsOnOnOffOff

    Show customers the consent prompt

    açık
    Save
    Notification settings — exemple de vue du panneau

Conseils

The list looks shorter than it is by default

The filter opens on 'Sadece Aboneler', so people who unsubscribed never appear and the total will not match the visible rows. Switch to 'Tümünü Göster' to measure churn — and never re-add someone who left by hand; they must opt in again themselves.

Saving a draft is not sending

'Taslak Kaydet' stores the issue but delivers nothing; drafts are reopened from the drafts panel. The only proof an issue actually went out is its status reading sent — scheduled still means waiting.

Questions fréquentes

Can I see how many people it will reach before sending?
Yes. The confirmation dialog that appears when you press send or schedule states the recipient count. If you have no subscribers at all, the same dialog says so and nothing is sent.
Does it go to customers who unsubscribed?
No. The newsletter only goes to records in the subscribed state. Unsubscribed customers are excluded from the recipient count and are shown in the list with their unsubscribe date.
The AI generate button is locked. Why?
That feature belongs to a separate plugin, and while it is locked the panel says the AI features plugin is required. You can still write the issue by hand; only the draft generation is unavailable.

Extensions associées

La tâche décrite ici est fournie avec ces extensions.

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